A SHELF STOPPER is signage placed in front of your product. Your brand will gain in-store visibility with our on-shelf communication solution.
Since the stopper is perpendicular to the shelf, it is very eye-catching. Similar to a wobbler, it increases the stopping power and improves your brand image. This in-store marketing tool brings your product into the spotlight.
Advertising in front of your product is the final opportunity to seduce consumers, more commonly known as last metre communication.
A shelf stopper campaign can be used to communicate about a new product, promotion, packaging, reduction, …
- 92% of consumers prefer to do their shopping in a physical shop
- 66% of consumers feel closer to a brand that communicates in the shop*
- 46% of consumers consider communication at the point of sale to be the most useful*
*LISTEN "Consumers' perception of promotion" 2017