INFOPOINT SHELF DIVIDER CONNECT
Create an in-store digital interaction with shoppers by adding an additional NFC and QR tag to your SHELF DIVIDER campaign. Reach them in a personal, creative and digital way throughout the entire shopping journey and let them discover a unique user and brand experience.
Market retail insights
- Up to 85% sales uplift (value) for a new product with a shelf divider campaign*
- 66% of consumers feel closer to a brand that communicates in the shop**
- 46% of consumers consider communication at the point of sale to be the most useful**
*Nielsen 2016 – beauty care one new product “In-store Promotion Impact"
**LISTEN "Consumers’ perception of promotion" 2017